please don't cancel me

It’s baaaaaaack, .

The candle-aisle siren.
The oversized-scarf overlord.
The cult classic of fall itself.

Merely whisper its name and watch an entire generation sprint to sacrifice their credit cards before its throne. 

Like many icons before it, it needs no last name. No introduction. Only three letters to secure a highly-anticipated vice grip on entire generations. 

P.
S.
L.

That's right. The Pumpkin Spice Latte is back in Starbucks stores in all its increasingly bastardized forms, the influencers saw their tall-booted, plaid-covered shadows, and FALL CAN OFFICIALLY BEGIN.

And while it feels a little tamer than years past, general societal reactions still look something like this:

Frankly, if I can be honest here, in my own newsletter....

I think the Starbucks PSL latte is disgusting. 😬

It tastes nothing like pumpkin. More like burnt, nutmeg-scented cardboard?

(Please don't cancel me.)

If you’re still here, we can be friends. 😉

Because the truth is… the PSL was never about taste. It was always about ritual.

That cup isn’t just coffee. It’s the first crisp breath of fall air, cozy sweaters, changing leaves, permission to slow down and breathe for a second. It’s a community-wide sigh of relief: “We made it through summer. Let’s gather in.”

And that’s why Starbucks sells hundreds of millions of them every year. They’re not selling a latte. They’re selling a moment.

Swap the latte for your health, and the pattern is the same.

It’s not about the kale, the cold plunges, or whether you checked all the “good girl” boxes today.

It’s about the moments you create for yourself.

The glass of water before your coffee.
The walk that clears your head after work.
The ten minutes at night when your phone is across the room and you actually exhale.

Tiny rituals that whisper:
✨ you’re safe
✨ you’re cared for
✨ you don’t have to do it all perfectly to feel good again

That’s what sticks. Not extremes. Not all-or-nothing resets. Ritual.

And that’s exactly why I created The Glow Wellness Club.

Because , you don’t need another plan to “fix” yourself.
You need a space that makes wellness feel simple, supportive, and sustainable.

Inside the Club, you’ll find:
🥗 Meal plans that make dinner stress-free (without bland chicken and broccoli).
🌿 Mini resets you can do anytime, anywhere, to shake off stress.
✨ A community of women who understand the pressure you carry — and remind you that you don’t have to do it alone.
🔥 Monthly glow-up challenges that keep you motivated and consistent (without the pressure of perfection).
🎤 Expert sessions with trusted voices in wellness to give you tools you can actually use in real life.
📓 Exclusive Glow Templates — from meal prep guides to reset rituals — designed to make wellness feel beautiful, simple, and doable.

And on September 23rd, I’m opening something brand new inside the Club — something I’ve been building behind the scenes just for women like you.

It’s not pumpkin-spiced, but it will help you step into a version of wellness that feels effortless — and yes, it’s beautiful.

If this feels like your vibe, your spot is waiting — come join us.

With love (and zero PSLs in sight),

– Genta

P.S. PSL: love it or hate it? Reply and tell me — I’m taking a poll. 🧡